Transforming Retail Performance
with Unified Analytics
Omnichannel Data Warehouse & BI Platform for a Fashion Retail Brand
A value fashion retail brand operating across physical stores and e-commerce channels transformed fragmented reporting into a unified analytics platform enabling real-time business visibility.
The Challenge
Fragmented Data, Delayed Decisions
The organization relied on multiple manually prepared Excel reports refreshed weekly, causing delays and inconsistencies in reporting across critical business functions.

Reporting Delays
Weekly Excel-based reports caused significant delays in decision-making, leaving leadership without timely insights.
Data Inconsistencies
Manual consolidation across POS, e-commerce, and supply chain systems introduced frequent errors and discrepancies.
Limited Visibility
No unified view of online and offline sales performance made it impossible to understand true omnichannel metrics.
Data Silos
Data distributed across multiple systems prevented teams from gaining a complete view of sales, inventory, and customer behavior.
Manual Consolidation Errors
Combining POS, supply chain, and e-commerce data manually created reporting errors that undermined trust in analytics.
Inventory Blind Spots
Lack of real-time inventory visibility led to stock-outs and overstock situations across channels.
Solution Approach
End-to-End Analytics Architecture
GWC Data.ai implemented a comprehensive omnichannel data warehouse and analytics solution powered by Domo, integrating all retail data sources into a unified platform.


Automated Data Ingestion
Automated pipelines integrating offline POS systems, supply chain platforms, e-commerce data sources, and Excel inputs through GCP.
ETL & Transformation
Optimized Domo Magic ETL workflows to cleanse, standardize, and unify datasets from all retail channels.
Unified Data Model
Centralized omnichannel data model combining online and offline retail operations into a single source of truth.
Department Dashboards
Tailored dashboards for Retail Operations, Inventory Management, Planning, and E-commerce teams with role-specific views.
PDP Role-Based Security
Implementation of Personalized Data Permissions ensuring secure, granular data access across all business functions.
Mobile Dashboards
Mobile-ready dashboards enabling store managers to access real-time performance metrics from any location.
Automated Alerts
Proactive alerts for critical events such as low inventory levels, sudden sales spikes, or anomalous patterns.
Scheduled Reports
Automated executive reports delivered via email to support leadership decision-making on a recurring cadence.
Business Impact
Measurable Business Transformation
The unified analytics platform significantly improved operational visibility and data reliability across the retail organization.

Omnichannel Visibility
Unified online and offline data into a single analytics platform, providing a holistic view across all channels.
Reporting Effort Reduced
Automated data pipelines eliminated manual reporting, enabling teams to focus on strategic activities.
Secure Role-Based Access
PDP permissions ensured every user sees only the data relevant to their role and department.
Inventory Planning Accuracy
Improved planning accuracy significantly reduced stock-outs and overstock situations across all channels.
TECHNOLOGY STACK
Powered by Modern Data Infrastructure
A carefully selected technology stack enabling scalable, secure, and real-time analytics across the enterprise.
Google Cloud Platform
CLOUD INFRASTRUCTUREData ingestion pipelines and cloud-native processing
Domo
BI & ETL PLATFORMMagic ETL workflows, dashboards, and automated reporting
Jupyter Notebook
DATA ANALYSISExploratory data analysis and data quality validation
Ginesys POS
POINT OF SALEOffline retail transaction data from physical stores
Supplymint
SUPPLY CHAINSupply chain and vendor management data integration
Excel Inputs
MANUAL DATAStructured manual inputs from operational teams
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